The brief

Since we originally created the VETO brand identity, they have grown, relocated from Cambridge to London, and transitioned from producing food to crafting a range of amazing tasting Alcohol-Free Lagers with a Caffeine Kick. They approached us to refresh their brand to resonate with their new market.

Our answer

Refinement & softening of the original 'prohibited' logo-mark. Reworking of stamper effect on typography and a new, more vibrant brand colour palette.

Our roles

Continued brand refinement and development of the ethical We Are VETO brand strategy, including half-can label designs, e-commerce website, social media graphics and roll-out across all print & digital channels.

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